Euromast — The Rise of Rotterdam | Permanent immersive installation, Rotterdam by Visual Valley

About the project

Visitors don't arrive at the top. They arrive already inside a world.

The full story of Rotterdam — from underwater land to the city of today.

Two immersive films transform the ground floor of a national landmark into the start of the experience. Included with every ticket: the permanent opening act of one of the Netherlands' most visited destinations.

What they said

Iets waardoor je niet alleen kijkt, maar voelt wat Rotterdam is en waar de stad vandaan komt.
Something that makes you not just look, but feel what Rotterdam is and where the city comes from.Leonie Staat — General Manager Euromast

The new immersive movie is beautifully done.
Visitor — Tripadvisor, September 2025

Met The Rise of Rotterdam maken we de start van een ontdekkingstocht door de stad betekenisvoller.
With The Rise of Rotterdam we make the start of a journey through the city more meaningful.Leonie Staat — General Manager Euromast

Included with every ticket
Two immersive rooms
Opened July 2025, for the 65th anniversary

EuromastThe Rise of Rotterdam

Visitors don't arrive at the top. They arrive already inside a world.

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