EUROMAST

The Euromast has stood as a beacon of Rotterdam’s resilience, progress, and unity since the 1960s. At the base of the tower, two brand-new immersive experiences should welcome visitors into the story of Rotterdam itself. Woodwork was approached to concept, design, produce and direct the films of the two experiences. Building on the narrative direction from NorthernLight, we sculpted two distinct worlds: one rooted in history, the other bursting with celebration. Both designed to envelop visitors in a dynamic, immersive experience.

Since opening, the two immersive rooms have transformed the base of the Euromast into a must-visit destination in their own right. The installations offer not just a view from the top, but a deeper understanding from below giving context, pride, and perspective to one of the Netherlands' most dynamic cities.